AccountsIQ is the ideal long-term solution for StitcherAds’ ambitious growth plans. StitcherAds is a Facebook and Instagram marketing partner, building technology to help advertisers scale their marketing campaigns and use data-fuelled automation to drive sales online and in-store. With offices in the U.S., Ireland and the UK, StitcherAds maintains three separate legal entities in each of these locations. When Fiona McKenna joined the business in July 2019 to lead the finance team, she quickly realised that their accounting system had major shortfalls in terms of accurate reporting, with significant challenges around foreign currencies and consolidation. Fiona explains “The key requirements were: a simple system navigable by non- accountants, capable of rapid deployment, and

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