Act! helped this industrial equipment manufacturer generate warm leads and power their international marketing efforts through Act! Growth Suite. Office Manager Krista Scroggins used Act! to manage advertising, websites, and online presence, ensuring effective communication in diverse markets like China. The CRM supported the 11-member sales team in daily lead and opportunity management, while Act! Marketing Automation enhanced targeted messaging. Together, these tools boosted sales efficiency, strengthened customer engagement, and drove growth in a complex global sales environment.

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