Act! helped Cameron Instruments, a Canadian company, boost marketing productivity and elevate customer service globally by centralizing customer knowledge and interactions. Sales and Marketing Manager Sonja Bossard and her team used Act! to efficiently record and track conversations, quotes, and notes, ensuring organized communication with customers and suppliers. The adoption of Act! Marketing Automation further streamlined processes, enabling Cameron Instruments to maintain full order books while delivering exceptional service and supporting their reputation for high-quality instruments and customer care.

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