Airtasker increases inbox placement rate from 60-99.9% with the Everest email deliverability platform.
Airtasker increases inbox placement rate from 60-99.9% with the Everest email deliverability platform.
4 PagesTrusted community platform Airtasker relies heavily on email to connect job posters and taskers through real-time notifications, payment updates, and local opportunity alerts. However, rapid customer growth triggered strict spam filters, leaving the company struggling with a low inbox placement rate of 60 percent. To overcome these deliverability hurdles, the organization implemented Validity Everest. This powerful email platform transformed their messaging operations by optimizing delivery pathways, monitoring sender reputation, and identifying filtering obstacles. By leveraging Validity tools, Airtasker successfully skyrocketed its inbox placement rate to an impressive 99.9 percent, ensuring vital communications reliably reached users and sustained community engagement.
