Case Study
Assortment recommendation engine maps the right products with outlets leading to 14% sales growth
A leading multinational alcoholic beverage company with over five hundred products and three hundred thousand sales channels struggled to personalize product assortments across diverse off-premise and on-premise outlets using historical sales data and distributor inputs. To solve this complex challenge, Sigmoid’s advanced software delivered an intelligent assortment recommendation engine that expertly mapped the right products to the right outlets. By providing a data-driven solution, Sigmoid's platform enhanced product placement and perfectly aligned assortments, ultimately empowering the commercial sales team to optimize inventory distribution, streamline decision-making, and successfully drive a remarkable 14% sales growth across the United States.
