CASE STUDY : SFR Telecommunications 1 Boozt Fashion Case Study: “Boozt Fashion uses Varnish API & Web Acceleration to deliver high-performance, personalized e-commerce user experiences and maintain lean, efficient operations. ”2 Background Boozt is a leading, fast-growing and profitable technology company selling fashion online. The company offers its customers a curated and contemporary selection of fashion brands, relevant to a variety of lifestyles, mainly through its multi-brand website Boozt.com. The company’s websites attract more than five million visits per month by offering a convenient shopping experience with high service levels (including consistent user experiences across both mobile devices and desktop), quick deliveries and easy returns. The Boozt brand is

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