SoftTouch Labs, a medical device maker (formerly General Hearing Instruments), revolutionized hearing aid access as consumers shifted from costly prescription models requiring audiologist tuning to affordable over-the-counter options. Facing surging order volume from Fortune 500 retailers amid this market evolution, the company needed robust EDI capabilities. TrueCommerce's flexible software delivered seamless order processing, eliminated manual entry stress, and scaled effortlessly to meet massive retail demands. "TrueCommerce is exactly what we needed, providing flexibility and relieving stress," says VP Robert Artigues. This solution powered rapid growth and operational reliability.

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