Lead Onion, powered by Zymplify, transformed its SaaS marketing strategy by significantly reducing lead costs and boosting win rates. Facing high cost-per-lead and a low 3.4% win rate, Lead Onion adopted Zymplify’s intent-driven prospecting and automation workflows. This approach generated a 162% surge in new leads while slashing cost-per-lead by 97%, dropping it to around £89.30. Additionally, their win rate more than doubled to 24%, and the sales cycle was halved. Zymplify’s platform enabled Lead Onion to capture, qualify, and nurture high-quality leads efficiently, driving scalable revenue growth.

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