Case Study

Digital enhancements offer new touchpoints for customers + yield significant sales growth

Digital enhancements offer new touchpoints for customers + yield significant sales growth

© 2021 Service Management Group | All rights reserved | Do not share or duplicate confidential content, in whole or part, without written consent Kansas City: +1 800 764 0439 | London: +44 (0)20 3463 0700 | Tokyo: +81 (0)3 6432 0871 | smg.com | Connect with us SMG Top Partnership Insight: Tractor Supply Company This Top Partnership Insight was awarded to Tractor Supply Company in 2021 Situation Due to the pandemic and subsequent safety regulations for essential retailers, Tractor Supply Company understood they needed to shift how customers interacted with the brand. To keep their edge in the competitive retail space, Tractor Supply implemented curbside service, providing customers with a new contactless option. Insight Location-level analysis showed curbside picku

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