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Case Study

Empowering young people to embrace culture

Empowering young people to embrace culture

Empowering young people to embrace culture

SAP
Pages 3 Pages

This content details an initiative by Die Beauftragte der Bundesregierung fr Kultur und Medien, illustrating how SAP solutions address challenges in cultural engagement and access for young people. It highlights the KulturPass mobile app, a digital marketplace built on SAP Business Technology Platform, designed to incentivize Generation Z to participate in local cultural events. The app enables efficient fund disbursement and secure user administration within the German public sector. The document demonstrates the solution's success in boosting youth participation and creating new revenue streams for cultural providers, revitalizing the sector. It underscores the transformative power of digital solutions in fostering broader cultural access and engagement, showcasing a successful blend of

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