The EXFO Inc. case study details how the company, a global communications technology provider, addressed significant challenges with their sales quoting processes. Previously, manual methods and dispersed data led to response times of up to four days, hindering efficiency and consistency. To overcome this, EXFO implemented an integrated solution centered on SAP CPQ, SAP Variant Configuration and Pricing, and SAP Sales Cloud. This strategic adoption allowed EXFO to centralize customer and product data, automate quote generation, and ensure pricing accuracy. The results were notable: EXFO successfully slashed quote response times, significantly improved accuracy, enhanced overall customer experiences, and even identified new revenue streams by bundling offerings.

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