Case Study
Fashion House MaxMara Strengthens Cyber Resilience to Protect Global Operations
MaxMara, the iconic Italian fashion house with 500 international stores and 5,000 employees, needed stronger protection for intellectual property, customer data, and manufacturing operations. Its legacy backup platform suffered frequent failures, required outsourced management, and could take up to seven days to fulfill restore requests. Rubrik Security Cloud introduced native immutability, threat detection, and unified protection across on-premises, AWS, and GCP workloads. A business-critical database that once required up to five hours to restore was recovered in just 34 seconds, a 99% RTO improvement. Backup management dropped from ten hours to under one hour weekly, while all cloud workloads were onboarded in 60 minutes. Rubrik also helps MaxMara identify clean recovery points within m
