Global Management Consulting Firm: Client Significantly Increases APAC Win Rate by 20 Percentage Points
Global Management Consulting Firm: Client Significantly Increases APAC Win Rate by 20 Percentage Points
2 PagesAfter forming, our client aimed to build a platform for growth as a global advisory business, with a key enabler being a cultural transformation around client engagement. Legacy businesses had varied approaches, from transactional to relationship-based. The Global Client Experience Manager noted, “Our consultants needed to own business development, engaging clients earlier to understand their business, needs, and drivers, rather than reacting late in the buying cycle.” By adopting RAIN SellingSM, the firm revolutionized opportunity management, empowering consultants to get involved sooner, fostering deeper relationships, and accelerating growth.
