Case Study
Health Payer Medicaid Engagement: Proactive support for Medicaid Redetermination/Recertification
Ushur’s automation platform empowered a large California-based Medicaid plan to rapidly accelerate their redetermination efforts, moving from contract signing to deployment in just three weeks. By enabling proactive, automated member outreach, the software streamlined the critical process of verifying contact data and securing communication permissions for entire households. This targeted engagement strategy allowed the health plan to provide essential redetermination education and personalized support at scale. The implementation was highly effective, successfully contacting 362,000 members shortly after launch and achieving an impressive 200% of the plan's initial response rate goal, significantly improving member connectivity during a vital recertification period.
