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Case Study

How Digitization Became the Secret Ingredient Behind MENA’s Booming F&B Industry

How Digitization Became the Secret Ingredient Behind MENA’s Booming F&B Industry

How Digitization Became the Secret Ingredient Behind MENA’s Booming F&B Industry

Foodics
Pages 21 Pages

foodics.com How Digitization Became the Secret Ingredient Behind MENA’s Booming F&B Industry CASE STUDYThe world today has witnessed a new form of metamorphosis. Thanks in large part to the behavioral and economic shifts brought on by the Covid-19 pandemic, the world in 2022 is far different from the world in 2020. Today, the ‘New Normal’ is digital. Overnight changes ripped through entire industries, morphing the way people interact with one another. Businesses and business professionals have been aware of these changes as they unfolded. One such ripple effect has been the swift substitution of traditional methods, or even more modern mobile methods, for digital ones. Digitization took the regular, old-fashioned, Mom-and-Pop, brick and mortar store, and put it on the same play

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