Case Study

How Suncoast Credit Union turned a dribble of applicants into a waterfall

How Suncoast Credit Union turned a dribble of applicants into a waterfall

How Suncoast Credit Union turned a dribble of applicants into a waterfall

Pages 2 Pages

Suncoast Credit Union, which employs nearly 2,500 people across a wide range of roles, struggled to attract enough candidates and maintain efficient hiring processes. New job postings often received only two to three applications in the first week, leading to longer hiring cycles, frustrated hiring managers, and increased pressure on existing employees. By partnering with iCIMS, Suncoast transformed its talent acquisition strategy and significantly improved recruiting outcomes. The organization increased applicant volume by 240% year over year and reduced time-to-fill by 21%. Features such as candidate texting and modern engagement tools enabled recruiters to connect with potential applicants more effectively, including at hiring events and job fairs. As a result, Suncoast built a stronger

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