Case Study
Improving Undergraduate Recruitment and Enrollment at Marquette University
Huron Consulting Group helped Marquette University enhance its undergraduate recruitment and enrollment by supporting a comprehensive analysis of student success factors such as attrition, retention, and graduation rates. Their expertise enabled the university to reassess and refine its enrollment strategy, helping leadership better understand target student profiles and improve recruitment efforts. This collaboration supported sustained enrollment growth and strengthened outcomes, aligning with the university’s goals under President Dr. Michael R. Lovell’s administration.
