CHALLENGES In Touch Networks offers an exclusive networking platform that hosts exclusive roles and opportunities for elite professionals seeking non-executive careers. The solution cuts out the recruitment middleman by connecting interested individuals with board member, consulting, and senior freelancing roles. Naturally, there is a very specific and select audience for this service, and In Touch wanted to reach them directly while also building brand awareness. Solution The company’s lead generation team had already experienced success with Sponsored Content and Lead Gen Forms, but saw Dynamic Ads as an excellent fit for their personalized, one-to-one marketing campaigns. Situating the member next to the In Touch Network’s brand, along with a message that lines them up with custo

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