Case Study

Indegene helps streamline digital assets for a global pharmaceutical organization

Indegene helps streamline digital assets for a global pharmaceutical organization

Pages 2 Pages

Indegene streamlined digital assets for a global pharmaceutical organization operating in 50+ countries, simplifying content across North America and Europe brands. Challenges included primitive manual asset identification, no dedicated digital librarian for search/discoverability, poor re-purposing and disconnected flows across brands/regions, undefined rule-based components, and poor asset analytics. Indegene's innovative software automated MLR approval cycles, enabled rapid creation/assembly of visual aids, drug leaflets, and guidelines, and introduced intelligent search with rule-based mapping. This unified discoverability, boosted re-purposing efficiency, and enhanced analytics for faster, compliant content operations.

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