Case Study
Indegene’s AI solution cuts time to market by 90% and improves content discoverability for a global pharma company
Indegene’s AI solution cuts time to market by 90% and improves content discoverability for a global pharma company
Indegene's AI solution slashed time-to-market by 90% and enhanced content discoverability for a global pharma leader with 350+ products across 150+ markets. The company's outdated closed-loop marketing (CLM) application caused limited discoverability, tedious file searches, and poor customer insights, delaying efficiency. Indegene deployed iCLM for customizable, keyword-based tagged content searches, then advanced to its proprietary NEXT Commercial Content Intelligence AI platform. This fully automated keyword tagging, intelligent search, and insight generation, streamlining content access, accelerating approvals, and boosting market responsiveness.
