Case Study
Leading Technology Firm Boosts Sales Team Efficiency with a Bespoke AI-Powered Buying Persona Coach
Navarro and Associates helped a global tech firm improve sales productivity by deploying “Walter,” an AI-powered buying persona coach. Trained on 1,500+ documents, Walter delivers real-time insights in 180+ languages and reduced time spent searching for materials. Sales teams prepared better, learned continuously, and asked 12,000+ questions in 3 months with 99% accuracy and 94% satisfaction. The initiative expanded to 48 programs, becoming mandatory for all customer-facing roles and earning a Net Promoter Score of 89.