Case Study

Listrak’s GXP Saves Time and Grows Revenue for Crystal Classics

Listrak’s GXP Saves Time and Grows Revenue for Crystal Classics

Listrak’s GXP Saves Time and Grows Revenue for Crystal Classics

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Crystal Classics, the largest independent fine crystal retailer in the U.S., implemented Listrak’s GXP identity resolution solution to enhance marketing efficiency and revenue. With a lean team, they leveraged GXP’s managed services to streamline operations while Listrak optimized campaigns. In the first month, triggered revenue increased by 208%, making up a 206% greater share of total ecommerce revenue year-over-year. GXP’s advanced email capture methods also boosted daily opt-ins by 365%. This partnership has driven substantial growth, and Crystal Classics looks forward to continued success with Listrak’s expertise.

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