Case Study
LIXIL’s American Standard Brand Drives Faster Time-To-Market
American Standard, a leading manufacturer in the kitchen and bath industry, sought to accelerate product development to remain competitive and bring innovative products to market faster. By adopting Creo and Windchill and implementing a Model-Based Product Development (MBPD) approach, the company significantly improved design efficiency and responsiveness. Design issues and late-stage product changes that previously took weeks to resolve could be addressed in as little as a day, reducing delays and improving collaboration. Creo’s advanced surfacing and simulation capabilities enabled engineers to design, evaluate, and validate complex products with a confidence level of 75% to 85% before physical prototyping. This reduced the number of design iterations, minimized testing costs, and shorte
