Unbxd software empowered New York & Company's heritage fashion retailer—blending city sophistication with versatile work-to-weekend styles—to unlock customer intent data previously untapped by legacy tech. The AI-driven platform delivered precise product discovery through intelligent search, dynamic personalization, and real-time merchandising for curated collections and collaborations. This seamless omnichannel experience drove an 8% conversion rate uplift and 2% per-session value increase, transforming empowered women's shopping journeys while boosting engagement across loyal U.S. customers—proving Unbxd's pivotal role in modernizing retail performance.

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