Case Study

OPENLANE DRIVES MORE USER ENGAGEMENT USING DOMO EVERYWHERE.

OPENLANE DRIVES MORE USER ENGAGEMENT USING DOMO EVERYWHERE.

Pages 3 Pages

OPENLANE, an online marketplace for auto dealers, leverages Domo Everywhere to enhance user engagement and drive business insights. Using Domo’s BI capabilities, OPENLANE provides transparency by embedding real-time data directly into its platform, allowing auto dealers to make data-driven decisions on sales, pricing strategies, and network growth. With a 95% customer usage rate, Domo enables self-service access to critical metrics, improving the customer experience by eliminating the need for manual reporting. The platform's data visualizations further support dealer success and establish OPENLANE as a leader in online auto wholesaling.

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