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Case Study

Reimagining the Sales Prospecting Approach

Reimagining the Sales Prospecting Approach

Reimagining the Sales Prospecting Approach

Job Posts 49 36 12 Attrition 4% 4% 3% Reimagining the Sales Prospecting Approach Trevor’s challenge Account Executive, Trevor Cobain, was looking for a more strategic and efficient way to source new clients for recruiting and staffing firm Russell Tobin. The typical process involved hours researching prospects and collecting anecdotal feedback, resulting in a lot of open questions. New Business Development Trevor used Talent Insights to quickly access job post and attrition data, helping him target potential accounts. He then leveraged unique company data to set himself apart in his outreach. The solutionSaved four hours a week In research time by using readily available data Talent Insights allowed Trevor to use real-time data to immediately assess workforce challenges an

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