Case Study
Sales Cloud® Implementation and CPQ Customizations Transform Media Company from Disconnected to Unified Business
Sales Cloud® Implementation and CPQ Customizations Transform Media Company from Disconnected to Unified Business
Active Interest Media (AIM) partnered with Jade Global to modernize its sales operations and unify its diverse digital content ecosystem. By implementing Salesforce Sales Cloud and Steelbrick CPQ, Jade Global transformed AIM’s lead-to-cash process, significantly improving efficiency for their global media and events business. Additionally, Jade Global spearheaded the transition to Salesforce Lightning, providing AIM’s team with a more intuitive and productive user interface. This strategic integration with Oracle streamlined backend workflows, empowering AIM to manage complex sales cycles with greater precision. Through Jade Global’s expertise, AIM achieved a scalable, high-performance platform that supports their mission of engaging millions of enthusiasts worldwide.
