Case Study

Sourcepoint Scales Its Business While Optimizing its Clients’ End User Experience

Sourcepoint Scales Its Business While Optimizing its Clients’ End User Experience

Sourcepoint Scales Its Business While Optimizing its Clients’ End User Experience

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“The strong combination of technology, skill, expertise, and flexibility make Catchpoint unique in the market and a terrific partner.” — BRIAN KANE, CO-FOUNDER AND COO OF SOURCEPOINT Optimize the End User Experience Sourcepoint’s research finds that consumers are more likely to opt in to a company’s privacy policies if they have a good user experience. With that in mind, it’s paramount that the company can emulate that experience on behalf of its clients – specifically web page performance since that directly impacts clients’ privacy consent rates and monetiza- tion. Sourcepoint focused on back-end monitoring to ensure uninterrupted delivery of its web-based solutions but lacked a way to track and quantify end-user experience. “To satisfy our clients in this area, we soug

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