This case study describes Stepan’s collaboration with Citrine Informatics to accelerate customer wins through advanced platform modeling. Stepan is a global specialty chemical supplier serving industries such as cleaning, personal care, agriculture, and insulation. The initiative focused on meeting a customer request for a liquid dishwashing formulation that maintained cleaning performance at a lower cost. Through multiple rounds of experimentation, platform models exceeded technical targets, improved customer responsiveness, and helped secure contracts. The project also delivered deeper insights into surfactant interactions, energizing teams and demonstrating how data‑driven modeling can speed innovation, optimize formulations, and strengthen competitive advantage.

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