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TAG HEUER INTRODUCES ANEW ECOMMERCE ECOSYSTEM

TAG HEUER INTRODUCES ANEW ECOMMERCE ECOSYSTEM

Capgemini
Pages 2 Pages

TAG Heuer partnered with Capgemini to create a new ecommerce ecosystem, enhancing its digital customer experience and driving online sales. Using Salesforce Commerce Cloud, the updated platform offered an innovative and frictionless online experience. In just 10 months, the new website went live, leading to a significant increase in online traffic and sales. The platform also served as a launchpad for the TAG Heuer Connected collection. The success has positioned TAG Heuer as a leader in the luxury watch market's digital space, and the company plans to expand the platform to new markets.

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