The Effects of COVID-19 on Stakeholder Engagement & Value Communication: Preparing for the New Normal2 INTRODUCTION The global COVID-19 pandemic has affected the world in different ways, with many countries implementing lockdowns, border closures, and other movement and social restrictions. Within a very short space of time, the world went virtual. People began working from home, in-person business meetings were replaced by video calls, and businesses around the globe began their contingency planning. In the life sciences industry, for example, we saw the postponement of many clinical trials, and when we turn our attentions to the stakeholder engagement and value communication space, many of our customers found themselves being refused entry into hospitals and doctors surgeri

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