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Case Study

Trek shifts gears with Gr4vy, unifying payments across digital and physical retail

Trek shifts gears with Gr4vy, unifying payments across digital and physical retail

Trek shifts gears with Gr4vy, unifying payments across digital and physical retail

Gr4vy
Pages 6 Pages

Gr4vy unified Trek's payment infrastructure across digital and physical retail, simplifying Buy-Online-Pickup-In-Store (BOPIS) transactions for their global bicycle brand spanning 90+ countries. It delivered a frictionless checkout experience connecting online convenience with local fulfillment, intelligently routing payments across providers to boost authorization rates, reduce costs, and enhance resilience during peak demand. No-code flexibility enabled rapid onboarding of diverse methods like cards and wallets, optimizing conversion without engineering complexity while supporting scalable growth for professional and commuter riders.

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