Case Study

Trek shifts gears with Gr4vy, unifying payments across digital and physical retail

Trek shifts gears with Gr4vy, unifying payments across digital and physical retail

Pages 6 Pages

Gr4vy unified Trek's payment infrastructure across digital and physical retail, simplifying Buy-Online-Pickup-In-Store (BOPIS) transactions for their global bicycle brand spanning 90+ countries. It delivered a frictionless checkout experience connecting online convenience with local fulfillment, intelligently routing payments across providers to boost authorization rates, reduce costs, and enhance resilience during peak demand. No-code flexibility enabled rapid onboarding of diverse methods like cards and wallets, optimizing conversion without engineering complexity while supporting scalable growth for professional and commuter riders.

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