Case Study
Unite Revitalizes Company Strategy and Provides a Fresh Approach With the Help of SugarCRM
Unite is one of Europe’s leading B2B procurement marketplaces. Founded in Munich in 2000, the company has grown both in Germany and internationally, with more than 600 employees working remotely across the world. Embracing Technology to Supercharge Capabilities and Customer Connection. While growth for Unite has been exponential, the systems in place needed to catch up. Julia Weinhold, CRM Team-Lead at Unite, explained that the previous system that had been used did not have the technical capabilities and scalability the company needed to grow its business.
