Case Study

Washmen: Dubai & Abu Dhabi’s Favourite Laundry & Dry Clean

Washmen: Dubai & Abu Dhabi’s Favourite Laundry & Dry Clean

Pages 2 Pages

Washmen: Dubai & Abu Dhabi’s Favourite Laundry & Dry Clean Washmen is a mobile-based laundry service based in Dubai and Abu Dhabi which provides a flexible pick-up and delivery of laundry to their customers. They operate on an asset-free business model. It outsources its logistics to freelance drivers and partners with laundromats with under-utilized facilities, providing both effortless demand and additional revenue streams. In exchange for this convenience, Washmen secures wholesale pricing agreements and transfers these savings to its customers. Being an on-demand laundry service, Washmen faced a number of challenges from the beginning itself, especially with resource management. These are the three big challenges that were drastically impacting their business: 1. Optimization and manag

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