Woodard & Curran, a top-tier engineering, science, and operations firm, faced the challenge of maximizing client value across its expanding offerings while growing strategic accounts. Despite opportunities to expand work with existing clients, they needed a focused effort to realize this potential. RAIN Group's sales assessment and training software proved pivotal, helping implement a strategic account management process and building essential skills among professionals and business developers. By analyzing strengths and weaknesses, the software enabled targeted development, resulting in 110% year-over-year growth in strategic accounts and unlocking greater revenue from current relationships.

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