Four global workforce trends are reshaping IAM strategies. Employees often bypass restrictive tools, with 67% finding workarounds and 82% reusing passwords, fueling credential-based breaches. Record turnover creates onboarding and offboarding risks, requiring automation to enforce timely access changes. Collaboration tools expand access to sensitive data, blurring IAM and PAM boundaries and increasing attack surfaces. Finally, modern IAM can aid talent retention by improving user experience, providing seamless, adaptive authentication, and reducing friction. Zero Trust principles, automation, and AI-driven analytics are critical to balance productivity, security, and employee satisfaction.

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