This ebook discusses how organizations can leverage generative AI to drive business growth while managing associated security risks. It outlines key use cases such as content creation, customer service, lead generation, and personalized recommendations, demonstrating AI’s potential to enhance efficiency and innovation. However, it also highlights critical risks, including data leakage, misuse of sensitive information, compliance violations, and vulnerabilities in AI tools. To mitigate these risks, the ebook recommends best practices such as data classification, risk assessments, employee awareness, and human oversight. By implementing strong data security foundations and governance, organizations can safely adopt generative AI, unlock its benefits, and ensure a secure and compliant transit

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