Ebook
EXTENDED ENTERPRISE LEARNING: Delivering Value to Customers, Partners, Franchisees and More
Extended enterprise learning expands organizational training beyond employees, reaching customers, partners, franchisees, and more. This training meets operational and revenue goals by enhancing brand awareness, customer relations, and compliance while reducing support costs. Though beneficial, managing this learning ecosystem poses challenges in governance, technology, and measurement, as many companies lack data on external audiences. Effective solutions utilize LMS platforms with capabilities like analytics, e-commerce, and multi-branding to support diverse learning needs. Successful case examples include Veseris, Copesan, Jacuzzi, and BenefitMall, each leveraging extended enterprise learning for operational gains.
