This ebook explores how organizations can scale data products from pilot initiatives into enterprise-wide capabilities. It identifies common reasons data programs fail to deliver ROI, including unclear ownership, limited discoverability, and misalignment with business goals. The book outlines best practices for defining success metrics, prioritizing use cases, and enabling reuse across domains. It also addresses organizational challenges such as data literacy, governance at scale, and operating model design. Starburst is presented as a platform that simplifies access, improves interoperability, and allows teams to focus on delivering business outcomes instead of managing infrastructure.

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