Snowflake Marketplace helps SaaS providers grow revenue by sharing customer data securely and instantly without ETL or data copies. Providers can increase contract sizes, reduce operational burdens, and offer flexible pricing models billed through Snowflake credits. Customers get live, revocable access to their data, improving compliance and simplifying reporting. Providers gain usage insights and can serve non-Snowflake customers with managed accounts or free trials. Snowflake Native Apps and data services expand offerings further. Heap, for example, saw a 30% contract lift and faster customer value by using this approach.

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