This brief introduces IQVIA’s agentic analytics approach using WhizAI, which leverages generative AI and autonomous agents to move beyond static dashboards. It enables users to ask natural-language questions, uncover insights, generate recommendations, and trigger actions in real time. The document explains how agentic workflows support faster decision-making across commercial, medical, and market access teams by automating analysis, surfacing root causes, and personalizing insights by role. With embedded governance and life sciences–specific data, WhizAI helps organizations scale analytics adoption while maintaining trust, consistency, and impact.

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