The Re-Architecting Digital Experience Teams workbook helps organizations design skills, structures, and strategies to drive adoption, retention, and expansion. It guides leaders to assess team capabilities, spot gaps, and align with business goals, moving beyond titles to measurable outcomes. Exercises cover building a skills inventory, choosing org models, crafting a clear narrative, and mapping programs to revenue impact. Tools like skills matrices, program-to-outcome maps, and CFO-friendly metrics help teams prove value and secure resources. The workbook emphasizes clarity, cross-functional alignment, and positioning digital experience as a core post-sale growth driver.

Join for free to read