Sourcing amid Uncertainty: Fashion and Footwear Retail Strategies
Sourcing amid Uncertainty: Fashion and Footwear Retail Strategies
1 PagesAmid ongoing uncertainty and rising costs, apparel brands are growing more concerned about their sourcing strategies. While companies intend to reduce reliance on China, the shift in production is expected to be gradual, and raw material sourcing is likely to lag behind due to supply chain complexities. Brands continue to diversify production locations and increase nearshoring relative to home markets, though China remains significant in both manufacturing and materials. Beyond pricing adjustments, retailers plan to strengthen supplier relationships and invest more in AI and data capabilities to manage risk, improve efficiency, and build resilience.
