Infographic
The State of Sales Forecasting in 2024
This infographic presents findings from Xactly’s 2024 sales forecasting benchmark research. More than four in five sales and finance leaders reported missing at least one forecast during the previous year, while half missed two or more. Forecasts were typically inaccurate by 5% to 9%, and 97% of revenue leaders said better data would make forecasting easier. Major obstacles included inaccessible historical CRM or performance data, unclear pipeline-data origins, weak system integration, and limited ability to interpret pipeline information. The guide recommends using historical benchmarks, integrated systems, frequent data delivery, clean pipelines, realistic forecast calls, and disciplined assessment of quick-close and best-case deals. It also stresses stronger cooperation between sales an
