This infographic examines the causes and costs of sales turnover and explains why retention requires more than competitive pay. Only one-third of newly hired representatives become successful within 24 months, making the loss of experienced sellers especially costly. Replacing a representative can require approximately 12 months and cost about $115,000, while high performers may generate several times more revenue than average or low performers. Although 71% of voluntary departures involve lower-paid employees, compensation alone does not guarantee retention. Representatives also leave because of limited development opportunities and ineffective management. Recommended strategies include individualized coaching, clear career paths, fair compensation, and well-designed quotas and territorie

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