This infographic explains data classification as the critical next step after completing a data inventory. It shows how classifying data by sensitivity, risk, and regulatory impact enables better privacy and security decisions. The document defines classification categories—public, confidential, sensitive, and highly sensitive—and provides examples of data elements within each. It emphasizes collaboration between privacy and information security teams to align protections with actual risk. By classifying data, organizations can prioritize controls, justify security investments, identify compliance gaps, and reduce overspending. The infographic frames classification as the bridge between knowing what data you have and knowing how to protect it effectively.

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