Report

DATA & AI FOR RETAIL

DATA & AI FOR RETAIL

Pages 44 Pages

This Artefact report explores how data and AI are transforming retail through personalization, demand forecasting, and retail media. It includes detailed case studies from Carrefour, Conforama, Unilever, and Mattel, showcasing real-world applications in CRM, inventory management, and sustainability. It also presents technical insights from the M5 forecasting competition. The report emphasizes data democratization, ethical AI, and cross-functional collaboration as drivers of measurable business value.

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