Report

DIGITAL EXPERIENCE INDEX

DIGITAL EXPERIENCE INDEX

Pages 41 Pages

Research shows that one in three digital experiences fail to meet customer expectations, creating a gap between brand promises and actual delivery. Despite the majority of brand interactions occurring digitally, many organizations struggle to design experiences that truly resonate with customers or measure their performance against competitors. This disconnect highlights the urgent need for brands to focus on meaningful digital engagement and continuously assess customer feedback to improve satisfaction and loyalty.

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