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Report

The Impact of Account Takeover and Other Bot Attacks on Black Friday Sales

The Impact of Account Takeover and Other Bot Attacks on Black Friday Sales

The Impact of Account Takeover and Other Bot Attacks on Black Friday Sales

RADware
Pages 20 Pages

The report analyzes the impact of account takeover and other bot-driven attacks on Black Friday sales, highlighting how malicious automation disrupts online retail operations. It reviews trends leading up to the shopping event, showing increased bot activity targeting login systems, checkout processes, and promotional campaigns. These attacks can result in fraud, lost revenue, degraded customer experience, and operational strain. Common tactics include credential stuffing, inventory hoarding, and data scraping. The study also emphasizes that such threats extend beyond seasonal peaks, requiring continuous protection. To mitigate risks, organizations must implement advanced bot detection, strengthen digital portals, and adopt proactive security measures to safeguard transactions and maintain

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