Vendor Sheet
Akamai Audience Segmentation Cloudlet
This product brief presents Akamai Audience Segmentation Cloudlet, an edge-based solution that simplifies A/B testing, multivariate testing, and personalized web experiences by intelligently segmenting visitor traffic at the Akamai Edge. Rather than relying on complex custom development, organizations can define audience rules using criteria such as location, device type, cookies, IP ranges, request headers, URLs, and query strings while maintaining content cacheability and website performance. The platform automatically assigns persistent cookies for visitor stickiness, supports up to 50 simultaneous testing experiences, and enables rapid policy creation through Cloudlets Policy Manager or APIs. By eliminating origin-server processing, Audience Segmentation Cloudlet accelerates testing, i
